Paladin Digital Marketing Blog for RIAs and IARs

Debbie Freeman

Debbie has spent the past 20 years at Paladin, providing digital marketing services to financial advisor firms and professionals. Prior to co-founding Paladin in 2003, Debbie worked for SunGard Wealth Management, managed eCommerce services for Wells Fargo, and was the First Vice President of a $50 billion bank. Debbie is one of the senior professionals at Paladin who helps financial advisors use digital marketing to accelerate the growth of their firms.

Social Media Branding Tips for Financial Advisors

Financial advisor marketing work is never done. And for advisors who want to grow their social...

Facebook Marketing Tips For Financial Advisors

Facebook has come a long way from its humble beginnings in 2004 as a college networking platform....

Financial Advisor Marketing: Back To Basics

With so many technological advancements and new marketing strategies evolving, it’s important to...

How To Create Financial Advisor Content That Converts

Marketers have traditionally been challenged to prove ROI from their marketing efforts. While this...

Top 5 Dos And Don'ts Of Financial Advisor Marketing

As a financial advisor, you’re likely inundated with marketing and advertising information...

Is Digital Marketing For Financial Advisors And Firms Different?

With the major technology shifts over the last couple of decades, it would be naïve to think that...

Top 10 Proven Financial Advisor Marketing Strategies

One of the biggest marketing mistakes for financial advisors is not having a solid marketing plan....

How Financial Advisors Can Raise Their Instagram Engagement Rates

Many social networks are vying for the attention of consumers and businesses alike. It can be...

How Internal Linking Helps Your Financial Advisor Website SEO

Quality content on your financial advisor website is a high priority if you want to stay relevant...